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Joanna Swartwood, Director of Marketing and Revenue GrowthTue, Dec 3, 2019 5 min read

Square 2 Honored To Be One Of The 2020 Chief Marketer 200



MEDIA CONTACT: Joanna Swartwood (858-220-1711,

2020 CM200 Winner Conshohocken, PA – Chief Marketer, a leading publisher of content, recognition programs and training events for Fortune 1000 marketers, has unveiled the 2020 Chief Marketer 200. It is the world’s only editorial listing of best-in-class brand engagement and activation agencies.  

Square 2 was selected as one of the top 18 B2B demand generation agencies in the U.S.

“We’ve worked hard to create an agency our clients, team members and partners love working with,” said Mike Lieberman, CEO and Chief Revenue Scientist at Square 2. “Our Accelerated Engagements, data-driven campaigns, buyer journey methodology and MAXG software all contribute to our clients’ experiences and their high-performing business results.”

Jessica Heasley, Group Editor & Publisher at Chief Marketer, said: “We created the CM200 three years ago to shine a spotlight on this vibrant and fast-growing agency community, and to help modern marketers find the partners that will help them craft the kind of campaigns that modern consumers demand.”

Chief Marketer’s editors accepted applications from across the country for the CM200 this fall. Winners were selected based on several criteria, including:

  • Insightful client testimonials
  • Outstanding case study submissions
  • High-caliber, consistent work across programs and clients
  • Innovative and creative executions
  • Bold and inspiring concepts and ideas that are moving the industry forward
The 200 agencies selected for this year’s program are thought leaders in their craft and representative of the best of the marketing industry.   

“We love that our clients participated in this selection process, and that the process included their testimonials and the results achieved from working with our team,” said Eric Keiles, partner and co-founder at Square 2. “This means a lot to us, because we’re striving to build an agency everyone loves working with.”


Square 2 is a full-service revenue growth agency designed to produce results for clients. The agency helps businesses understand the changing buyer journey and how revenue is directly related to marketing, sales and customer service execution.

More specifically, Square 2 works with clients on the strategy, tactics, analytics and technology required to build revenue generation machines that produce month-over-month revenue growth in a scalable, predictable and repeatable way, so their business grows.

Square 2 uses their proprietary Cyclonic Buyer Journey model to help clients map prospects’ buyer journeys to the right sales, marketing and customer service tactics. They also apply their own AI-powered recommendation and insight engine software called MAXG to drive a smarter set of campaign- and action-oriented tactics for clients.

In addition, Square 2 provides clients a unique engagement with a dedicated team of cross-functional people who work with only one client at any time. This allows the agency to deliver six months of work in just 30 days and one month’s worth of work in just one week while accelerating results for clients from months to weeks or even days. The agency’s motto is Love Your Agency.


Global online content portal Chief Marketer, an Access Intelligence brand, arms aspiring CMOs with the tools, insights, data and training they need to master the “next frontier of marketing” — an age of marketing much less dependent on advertising and much more focused on the rest of the branding toolkit.

CM has more than 150,000 readers who rely on its content and live events to help them cut through the noise and find the solutions necessary to optimize their performance. From digital, direct and content marketing, to social, experiential, promotion and more, our weekly newsletters and daily website content covers it all.

In addition to the CM200, Chief Marketer also produces the PRO Awards, and recognition programs including Masters of Martech and Future CMOs. Learn more at    


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