The HubSpot Marketplace is a powerful aspect of HubSpot’s all-in-one sales and marketing software. The Marketplace allows businesses to choose from thousands of templates for customization of a website, complete with email, landing page, and blog templates to name a few. In short, the Marketplace allows your business to set up its brand online quickly, easily, and professionally.
So, how exactly is the new meetings module offered by HubSpot managing to bring even more innovation to such a versatile marketing solution? Read on if you want to the know five key features of HubSpot’s meetings module that can empower your inbound marketing and sales strategy.
1. Seamless Integration
Since the new meetings module is designed specifically for the HubSpot Marketplace, it integrates seamlessly with the platform.
Having an integrated meetings module for the Marketplace allows for quick and easy connections between your business and its prospects. This greater efficiency also means a lot of saved time and effort often spent troubleshooting integration problems between CRM and CMS.
2. Sales Team Success Rate Improved
The meetings module facilitates the process of booking meetings with your sales team, without all the back and forth communication that usually occurs.
Site visitors will be capable of booking meetings with your sales team directly from your website, streamlining the process of connecting with leads and prospects.
3. CMS Alignment with Sales Tools
We all know how important sales and marketing alignment is to inbound marketing, which is why the new meetings module is vital to your sales enablement strategy. With the meetings module, your CMS is more closely aligned with your sales tools, making collaboration between your sales and marketing teams easier than ever.
4. Broad Access for Sales Hub Starters
Access to the meetings module is available to all Sales Hub Starters who have Marketing Hub Basic, Professional, or Enterprise. The module is in the beta of the new design manager. You can request access to the new design manager then navigate to the modules section of the Marketplace to download the meetings module to your portal.
Once you’ve downloaded the meetings module, your content editors will be able to select a Meetings link to include on any of their pages for your business.
5. International Localization Coming Soon
At present, the meetings module is only available in English but will respect all localization rules set on the meetings link. Labels and help text will appear in English as well, but HubSpot is working around the clock to achieve international localization for the meetings module. They understand the importance of being able to support all businesses in their sales enablement and digital transformation strategies.
The meetings module is a necessary and eye-opening tool for sales productivity.
Posted By Author Mike Lieberman, CEO and Chief Revenue Scientist
Mike is the CEO and Chief Revenue Scientist at Square 2. He is passionate about helping people turn their ordinary businesses into businesses people talk about. For more than 25 years, Mike has been working hand-in-hand with CEOs and marketing and sales executives to help them create strategic revenue growth plans, compelling marketing strategies and remarkable sales processes that shorten the sales cycle and increase close rates.