Grow Your Business With RGS
What the heck is RGS? It’s a tried-and-true system that fast-growing companies use to organize and prioritize their revenue generation efforts. It includes the sales, marketing and customer service teams all working together to hit the revenue target. RGS has two parts:
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PART ONE
Strategy
Before you do anything tactical, you need a killer go-to-market strategy. You have to answer questions like “What’s our Big Story?”, “How are we different from the competition?”, “Who is the perfect client we want to attract?” and “What problems do we solve for them?” That strategy MUST be created before you do any tactical execution, or the results won’t be there.
PART TWO
Execution
Now that you have a great strategy, RGS allows you to apply a framework and meeting rhythm to execute your plan. Weekly revenue team meetings, 30-day sprint planning and quarterly objectives are all baked into the RGS methodology. It aligns perfectly with your overall company annual goal, three-year goal and BHAG (big hairy audacious goal). And it’s all driven by an RGS Coach who is your company’s advisor, facilitator and guide.
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33%
of leaders rate their organization as poor or very poor at implementing strategy
67%
of well-formulated strategies fail due to poor execution
41%
of leaders acknowledge that their firms often struggle to bridge
the gap between strategy formulation and its day-to-day implementation
the gap between strategy formulation and its day-to-day implementation
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