Now Is The Time To Rethink Your Entire Event Marketing Strategy
The companies that emerge from these uncertain times strong are those that quickly pivot their business strategy, including the marketing and sales that go with it.
Most of us expected to attend at least a handful of events, trade shows and conferences this year. Over the past few years, live events have exploded as an opportunity to meet prospects, introduce new products, close deals, entertain customers and build your brand.
Even when we go back to working at offices, large gatherings like trade shows will remain on the shelf. Now is the time to start aggressively moving toward digitally transforming your marketing to match today’s new normal.