Lead Management Services
Streamlining and measuring how your leads flow from the top of the funnel to customer acquisition is key to increasing revenue.
If you need guidance on lead nurturing, management or scoring, we’re here to help. Our team of sales and marketing technology experts will design and build lead nurturing tracks to support the entire customer life cycle.
Our full-funnel approach to strategic lead management includes the following services:
- Lead nurturing
- Lead management workshops
- Lead status stage development
- Lead management process flow
- SLA development
- Lead scoring
Transform your lead management process into an efficient, effective engine for growth by ensuring that your sales organization is speaking with qualified leads.
Strategic Lead Nurturing
The goal of lead nurturing is to engage prospects, build trust throughout the customer life cycle and turn that trust into sales.
We build nurture tracks to support the entire customer life cycle. Using buyer journey insights, we design and execute lead nurturing campaigns for each target persona and each phase of the buyer journey. Once your nurture tracks are designed, our expert production team builds them out and makes sure that they run smoothly. We also provide reports with metrics to evaluate, analyze and optimize each campaign.