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Sales Enablement Strategy And Services
Revenue growth is powered by marketing, sales and customer service all working together to deliver an amazing experience for your prospects and customers.
Use these seven video sessions to help your reps improve conversion rates on new leads, increase your close rate on sales opportunities and get prospects through the sales process faster.
Your class leader is Eric Keiles, author of three books, highly ranked Vistage speaker, guest lecturer, and co-founder, CMO and entrepreneur-in-residence at Square 2.
Get the recipe for improving performance in specific sales-related areas.
Class Overview:
Sales has become much more complicated over the past few years. It’s harder to get in touch with people, harder to keep their attention and harder to coordinate complex sales with multiple decision-makers. Sales operations helps you bring strategy, tactics, technology and analytics to the sales process. This makes all aspects of sales smarter, more efficient and more effective.
Class Overview:
You might think your sales effort is locked and loaded, but did you know if you took your close rate from 20% to 40% you’d double your revenue without needing even one more lead? Sales enablement has the potential to help you exceed your sales targets and fuel your company’s growth to new levels.
Class Overview:
If your reps are guiding prospects through their buyer journeys, they need to be offering relevant educational content in context to their conversations with prospects. They must be prepared with the right content to answer prospects’ questions, concerns and challenges.
Class Overview:
Prospects have questions, and a sales rep’s job is to answer those questions quickly and confidently. The better you serve your prospects, the safer they’ll feel and the faster they’ll sign up for your products or services. Quick access to supporting content is the key.
Class Overview:
Not every prospect is ready to buy today. In fact, 90% are not ready. You’ll need highly creative, educational and personalized emails, workflows and sequences to nurture leads throughout their buyer journeys.
Class Overview:
Sales and marketing alignment is more than just working together. It might mean sharing quotas and goals, it might mean sitting together and it might mean having a service-level agreement (SLA) that defines what each team will do and how they’ll be accountable.
Class Overview:
What gets measured gets done. If you want to improve sales results, start looking at data. Information uncovers opportunities to improve your sales process, your sales reps, your sales content and your sales follow-up.
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