Bring Your Career Into Focus

As an agency, we’re committed to the core – we service a select group of core clients with a team of senior specialists. You have the ability to build strong relationships with a handful of clients while working closely with a team of experts. That frees you to focus on what you do best rather than trying to be a jack of all trades.

That approach also benefits our extended team. We want to build relationships with top-tier talent. Our Accelerated Engagements allow you to become intimate with a single client and be a full-fledged part of the team – from daily huddles and client calls to meaningful collaboration, you have the opportunity to be much more than a hired gun.

Cultural Imperatives

BICOASTAL

B

Bold

We embrace radical ideas and forthright communication with each other and with our clients. We are bold with clients, bold with each other and bold in our approach to growing the revenue of our clients. We love people with ideas, opinions and perspectives, and we encourage team members to share those boldly.

I

Inquisitive

Curiosity is key to our successes. We dive deeply into our clients’ businesses to deliver a better level of marketing and sales support. We constantly seek to understand cutting-edge ideas and strategies, so that we can deploy them in ways to help our clients drive revenue. Turn over rocks, ask thought-provoking questions and try new things. That’s how we’ll grow and how we’ll help our clients grow.

C

Collaborative

Great ideas can come from anywhere. Our success is based on cross-functional teams communicating frequently and sharing ideas. Everyone works together to do exceptional work for our clients. If you love bouncing ideas off of intellectually curious coworkers, you’ll love working here.

O

Original

In an industry where it’s easy to copy what the “other guys” are doing, we rail against that. We want to work with people who are not shy to share their original ideas and are comfortable with the idea that they might fail but still push forward and express their smart and new thinking. The only way we’ll grow revenue for our clients is to think outside of the box and be original.

A

Agile

Today, revenue generation, marketing, sales and customer service need to be nimble, flexible and data driven. As a response to that, we need people who are comfortable and flourish in an agile environment where we change quickly, try new processes and respond dynamically to data and our environment. Being agile is not an option when working at Square 2, it’s a requirement.

S

Solutions-Oriented

Everyone faces challenges in their daily work environment. We cultivate a work environment where our team members face those challenges head-on and come prepared with solutions to those challenges. We’re going to ask you, “What do you think we should do about it?” And if you have an answer, this is a place you’re going to love working.

T

Tech-Savvy

There are tens of thousands of marketing and sales technologies on the market today. We want to work with people who embrace technology and are tuned into how to use technology to improve the performance of marketing, sales and customer service delivery for our clients. The more you love MarTech, the more you’ll love Square 2.

A

Attentive

Great marketing and sales is all about attention to details. We listen closely to our clients and respond quickly to their requests. We apply rigorous quality control standards to all the work we produce so that our clients and their customers always have a great experience.

L

Light-Hearted

We’re not pediatric brain surgeons. We help clients grow their companies. That means even though we’ll always do our best to not make mistakes, our mistakes aren’t life-threatening. Let’s try to have fun, let’s be the bright spot in each client’s day and let’s make sure we lift up our fellow team members and enjoy what we do.

Bold

We embrace radical ideas and forthright communication with each other and with our clients. We are bold with clients, bold with each other and bold in our approach to growing the revenue of our clients. We love people with ideas, opinions and perspectives, and we encourage team members to share those boldly.

Inquisitive

Curiosity is key to our successes. We dive deeply into our clients’ businesses to deliver a better level of marketing and sales support. We constantly seek to understand cutting-edge ideas and strategies, so that we can deploy them in ways to help our clients drive revenue. Turn over rocks, ask thought-provoking questions and try new things. That’s how we’ll grow and how we’ll help our clients grow.

Collaborative

Great ideas can come from anywhere. Our success is based on cross-functional teams communicating frequently and sharing ideas. Everyone works together to do exceptional work for our clients. If you love bouncing ideas off of intellectually curious coworkers, you’ll love working here.

Original

In an industry where it’s easy to copy what the “other guys” are doing, we rail against that. We want to work with people who are not shy to share their original ideas and are comfortable with the idea that they might fail but still push forward and express their smart and new thinking. The only way we’ll grow revenue for our clients is to think outside of the box and be original.

Agile

Today, revenue generation, marketing, sales and customer service need to be nimble, flexible and data driven. As a response to that, we need people who are comfortable and flourish in an agile environment where we change quickly, try new processes and respond dynamically to data and our environment. Being agile is not an option when working at Square 2, it’s a requirement.

Solutions-Oriented

Everyone faces challenges in their daily work environment. We cultivate a work environment where our team members face those challenges head-on and come prepared with solutions to those challenges. We’re going to ask you, “What do you think we should do about it?” And if you have an answer, this is a place you’re going to love working.

Tech-Savvy

There are tens of thousands of marketing and sales technologies on the market today. We want to work with people who embrace technology and are tuned into how to use technology to improve the performance of marketing, sales and customer service delivery for our clients. The more you love MarTech, the more you’ll love Square 2.

Attentive

Great marketing and sales is all about attention to details. We listen closely to our clients and respond quickly to their requests. We apply rigorous quality control standards to all the work we produce so that our clients and their customers always have a great experience.

Light-Hearted

We’re not pediatric brain surgeons. We help clients grow their companies. That means even though we’ll always do our best to not make mistakes, our mistakes aren’t life-threatening. Let’s try to have fun, let’s be the bright spot in each client’s day and let’s make sure we lift up our fellow team members and enjoy what we do.

Full-Time Perks

Work From Home

With team members distributed across time zones, we embrace and thrive in a work-from-home culture.

401(k)

After one year at Square 2, you’ll be eligible to enroll in our 401(k) and receive matching contributions toward your retirement fund.

Unlimited Time Off

There’s no need to parcel out vacation or personal time – after one year, every employee gets unlimited time off. During your first year, you’ll get 10 vacation days in addition to paid holidays.

30-Day Sabbatical

We appreciate hard work and long-term commitment. Team members who have been with Square 2 for five years are rewarded with a 30-day sabbatical.

In-Person Meetups

At least once a year, we fly in out-of-town team members for multi-day team-building events. The local Philly team regularly meets up for happy hour.

Maternity And
Paternity Leave

At heart, we’re a family. We know how important those first days are with a new child, and we’re happy to offer new parents 30 days of leave fully paid. 

Health Care +
Dental + Vision

To help support your health and happiness, we offer a comprehensive health care package that includes medical, dental and vision.

Professional
Development

As you grow, we grow. We’ll push you to tackle new skills and responsibilities, and our quarterly certification days allow you to pursue the training you want.

What’s New,
Square 2?

Every Friday we host a fun virtual talk show to discuss what’s new at Square 2 – from sharing good news and acknowledging great work to introducing new clients. 

Contracted Extended
Team Perks

Long-Term
Relationships

When we work with extended team members it’s with the intent of fostering a long-term relationship that will last for months and years to come.

Be Part Of A Team

When you work with Square 2, you’re part of the family. You work closely with our team and are included in daily huddles, strategy sessions and collaborative efforts.

Do What You
Do Best

Our extended team members are here to do what they do best, not to wear a hundred different hats. You’ll be a specialist working alongside a team of experts.

Learn From
The Best

Work alongside and learn from a team of senior-level specialists who have deep expertise and experience in their fields.

Flexibility

As an extended team member, you retain a ton of flexibility, allowing you to schedule work around your other commitments and responsibilities.

Diverse Clients

You’ll have the chance to work with a range of businesses across industries – from technology and health care to professional services and manufacturing.

Square 2 team members toasting remotely on Zoom

We Don’t Let Distance Define Us

With half our team in the Philadelphia area and the other half spread across multiple time zones, Square 2 is a distributed team. But no matter the distance, we’re a close-knit family that won’t let remote limit us.

From weekly Friday brunches and monthly happy hours to annual team-building events, we’ve built a strong culture and personal relationships through a mix of remote and in-person events. We’ve done online wine tastings and shared drinks at a portable bar we set up outside the office; we’ve thrown axes together and butchered Pictionary on Zoom.

Full-Time Opportunities

Director of Client ServicesFull-TimeRemote Position

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Summary Role Description

The Director of Client Services is a management team-level position and a mission-critical team member whose successful efforts result in a continuous delivery of business outcomes and results for our clients. This in turn would drive high client retention rates and overall client satisfaction across clients receiving services from our company. This role works closely with practice leaders in the areas of creative, interactive and RevOps. Additionally, the role will report up to the COO and collaborate on managing and refining delivery of services and client experience.

 

Core Responsibilities:

 

The Director of Client Services is accountable for all aspects of the client experience, ensuring that it is “remarkable.” This role is solely focused on making sure our clients are happy, they are getting the agreed upon results, they are renewing, referring, reviewing, and acting as references for our company.

  • Leverage experience and analytics to review client performance and support Growth Strategists with suggestions and recommendations on ways to drive business results for our clients.
  • Create systems that proactively identify client programs that are at risk for underperformance and then engage with the team to recommend upgrades, updates or changes to deal with underperformance before it becomes a client retention issue.
  • Monitor and evolve delivery of client programs to ensure we are servicing clients profitably.
  • Work with Strategists and Consultants in building strong agency/client partnerships. Find ways to add additional value and further grow our engagements with clients.  
  • Collaborate with other practice leads and department directors to ensure team structure and alignment is conducive to delivering great work efficiently, effectively, and profitably.
  • Work closely with the Revenue Department by supporting their efforts to give prospects program recommendations, set goals, define success, and provide pricing.
  • Work with the traffic function to prioritize projects and client work across the entire agency.
  • Mentor direct reports on client service, account management, marketing strategy and execution, and growth of accounts.
  • Stay abreast of leading-edge developments in the marketing and sales environment,relay that information to the client services team and promote ongoing learning and development.
  • Actively build relationships with senior executives within our clients’ organizations.
  • Run the client advocacy program - rhythmically check in with clients on their satisfaction level with services provided and overall experience.
  • Collaborate with other practice leaders to align opportunities and cross-sell as needed with Technology and Sales.
  • Provide career mapping for direct reports.
  • Provide strategic recommendations to the executive team regarding account growth, opportunity, and team development.
  • Support colleagues/functional leaders in their efforts to instill cultural imperatives and core values across the teams.

 

Accountabilities:

An overall goal of a score of 8 out of 10 and 100% client participation in our tracking of client satisfaction is how we’ll measure this team member’s effectiveness.

  • Improved rate of renewals with existing clients
  • Increased cross-sell and revenue generated from current clients
  • Maintain a high Client Satisfaction Score
  • Maintain retention level of team members within the client services team
  • Increase of clients willing to be a reference
  • Collaborate with the other Directors and Practice Leaders to improve our ability to deliver and service clients so that we drive results and business outcomes
  • Recommend enhancements to process and delivery of tactics

Underpinnings of Success:

To be successful in this role, the Director of Client Services will be capable of executing on the following expectations.

  • Ability to evaluate marketing and sales enablement program performance, provide recommendations or adjustments to improve performance, and optimize results.
  • Extensive experience using tools like HubSpot, Salesforce, Marketo, Google Analytics, or other platforms to base your recommendations on data, analytics, and facts instead of opinions or assumptions.
  • Experience with a wide range of martech and sales tech offerings to help clients assess, recommend, and plan their implementation, usage and optimization of these tools.
  • Extensive experience managing the dynamics of a professional services organization, with particular emphasis against those encompassing combinations of creative-strategic individuals
  • Thorough knowledge of general business,and, more specifically, marketing principles, evolving marketing tactics, performance measurement, and analysis.
  • Thorough knowledge and experience aligning marketing and sales and providing clients and prospects with recommendations, advice, and guidance around sales improvements.
  • Experience building/managing senior-level relationships.
  • Dedication to client advocacy.
  • Strength in strategy development and implementation.
  • Experience in change management initiatives.
  • Passionate about helping business leaders, marketing professionals and sales execs.
  • Collaborative, team player.
  • Strong interpersonal skills.
  • Excellent communicator, both in written and verbal channels.
  • Highly organized, strong manager of time and workflow.

 

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Demand Generation Strategist Full-TimeRemote Position

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Summary Role Description:

This position reports to the COO/Director of Client Services and is responsible for the team executing campaigns for our Campaign clients. This is a unique position that is accountable and responsible for helping our clients get results from their campaign execution.

 

This person plans, builds, analyzes, executes and optimizes campaigns for clients. They are supported by a team of experts in the areas of paid search, paid social, organic search, RevOps, and conversion optimization. We leverage the shared skills and expertise in all these areas to do one thing—get our clients results.

 

This position would also work closely with our clients to set performance goals month over month, optimize campaigns weekly, recommend and execute additional campaigns over the course of the year.

 

This is a performance-based position. Campaigns have to produce results and we measure this role’s performance based on those client results.

 

Past Experiences and Proficiencies:

The ideal candidate will have a track record of running successful campaigns for a variety of companies in a variety of industries. Campaign success is defined as quantifiable results like new visitors, new leads, new sales opportunities, and revenue generation.

 

This role would also help clients identify issues with their sales process and sales execution. The use case is the client is generating leads but the client can’t close the leads. This role wouldn’t deliver sales enablement services but would identify this as an issue that requires attention from us or the client.

 

This candidate would have experience with marketing automation and CRM tools. HubSpot and Salesforce experience is a requirement for this role. Other campaign tool experience would be a plus.

 

We’re also looking for someone who has expertise at analyzing campaign performance, uncovering insights in the data and creating action plans that leverage the data and insights to improve performance over time.

This role will work with multiple clients but focus entire on campaign execution.

 

Core Responsibilities:

  • Work with a portfolio of clients on their campaign planning, execution, analysis and optimization.

  • Help the client set expectations around performance based on campaign, budget, industry and competition.

  • Regularly (weekly and monthly) report on the campaign performance.

  • Help the clients understand the positives and negatives associated with their campaign performance.

  • Uncover insights in the data and leverage those insights to form an action plan for upcoming optimization or new campaigns.

  • Work with the Campaign Team to leverage their expertise in the areas of paid search, paid social, organic search, RevOps and others areas.

  • Upgrade and update the processes and methodologies associated with our Campaign engagement.

  • Evaluate tools (software) that would help our clients get better results from their campaigns. Recommend tools (software) for us to purchase, or build to help our clients get better results.

  • Deliver on client expectations or better, month over month, on their campaign performance.

  • Retain clients at a very high rate, plus 90% based on the ongoing performance of their campaigns and the high level of service provided by the campaign team.

 

Our Perfect Candidate Will Have:

  • At least 10 to 15 years of marketing experience developing campaigns that produce quantifiable results.

  • Proven track record of developing marketing campaigns that have contributed to increased revenue, new customer acquisition and customer retention

  • At least five years in an account management or client-facing role with an agency, consulting firm or internal agency

  • An understanding of digital marketing and experience working with HubSpot, Marketo, Salesforce and other marketing/sales technologies is preferred

  • A student of marketing with a passion for continually learning new ways to practice your craft

  • Excellent written communication, verbal communication and presentation skills

  • Capable of delivering “no-fluff” communication both to team members and clients in a professional/productive manner

  • Strong understanding of how to prioritize strategies/tactics to achieve results for clients within budget

  • Ability to work in cross-functional teams, meet deadlines and exceed expectations

  • Out-of-the-box thinker

  • Entrepreneurial spirit

  • Open to learning and professional growth

  • Comfortable with change

  • Undergraduate degree; MBA preferred

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Contractor Opportunities

B2B CopywriterRemote Position

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Summary Role Description

Square 2, a leading digital growth agency, seeks an experienced copywriter to create engaging, compelling messages for a wide variety of target audiences. This is a contract position for a senior copywriter skilled at crafting both long- and short-form content for distribution across a variety of channels.

Our agency is home to a family of sharp, experienced team members who inspire each other to continually drive greater success. As copywriter, you’ll work with strategists, editors, graphic designers and web developers on projects spanning a wide array of client work. You must be comfortable working in a fast-paced environment and writing clean copy on deadline.

 

While our main office is in the Philadelphia area, our team is distributed across the country. Remote candidates are encouraged to apply for this position.

Core Responsibilities

  • Write clear and compelling marketing content for a wide range of clients, with a focus on B2B clients
  • Create grammatically clean long-form copy as well as effective headlines, taglines, calls-to-action, blog posts, etc.
  • Write in multiple styles and for multiple formats as required by client style and prospect personas
  • Collaborate with the creative director, editors and client service team to ensure creative concepts, tactics and copy are in line with client style, voice and messaging
  • Complete execution of all copywriting efforts to ensure delivery of client materials on strategy, on budget and on schedule
  • Adhere to Square 2’s standards of creative quality and excellence

Underpinnings of Success

  • Knowledge of marketing principles and best practices
  • 3+ years of experience as a marketing copywriter with B2B experience; agency experience a plus
  • Experience interfacing successfully with clients
  • Ability to write clear and engaging marketing content for clients in a variety of industries in an agile and collaborative environment
  • Ability to take constructive criticism and to seek out/act upon feedback
  • Ability to turn around tasks very quickly while maintaining a high standard of work
  • Strong interpersonal skills
  • Strong manager of time and workflow

 

To be considered for the copywriter position, all candidates must provide a current resume, professional portfolio and desired rate. Your portfolio must include B2B work and longer-form copy examples (webpage copy, blogs, tip guides, whitepapers, etc.).

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Marketing Manager Part-TimeRemote Position

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Summary Role Description

This position reports to the CEO and is responsible for executing marketing campaigns for Square 2. This is a unique position that is accountable and responsible for helping Square 2 get results from their marketing execution.

 

The ideal candidate will be responsible for creating and executing our marketing strategy. You will lead our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams. You will have a strong marketing background with excellent communication skills and attention to detail. 

 

This is a performance-based position. Marketing must produce results and we measure this role’s performance based on those results.

 

Past Experiences and Proficiencies:

  • HubSpot expertise - Marketing Hub, ability to make changes to landing pages, create and send emails, create dashboards, create CTAs, create lead nurture campaigns, chat to optimize the chat experience on our website 
  • Social media - monitor accounts, post content, interact with audiences
  • Paid media - create campaigns, create copy
  • Organic search - optimize the website to improve organic rankings
  • Writing - be able to create marketing emails, write blog articles, social posts
  • Podcast and Video - be able to pull snippets from audio and video content for social media, recruit guests, work with guests to promote the show
  • Content - content planning, content calendar creation, content creation where necessary
  • Conversion optimization - review website pages and landing pages and make adjustments to improve conversions
  • Metrics - this role will be measured based on an increase in website visitors, an increase in MQLs, and an increase in Sales Opportunities

Underpinnings of Success

  • At least 5 years of marketing experience developing campaigns that produce quantifiable results.
  • Proven track record of developing marketing campaigns that have contributed to increased revenue, new customer acquisition and customer retention
  • At least five years in an account management or client-facing role with an agency, consulting firm or internal agency
  • An understanding of digital marketing and experience working with HubSpot
  • A student of marketing with a passion for continually learning new ways to practice your craft
  • Excellent written communication, verbal communication and presentation skills
  • Capable of delivering “no-fluff” communication both to team members and clients in a professional/productive manner
  • Strong understanding of how to prioritize strategies/tactics to achieve results for clients within budget
  • Ability to meet deadlines and exceed expectations
  • Out-of-the-box thinker
  • Entrepreneurial spirit
  • Open to learning and professional growth
  • Comfortable with change



 

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Demand Generation StrategistRemote Position

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Summary Role Description

The demand generation strategist works with clients to counsel, coach and advise them on remarkable marketing strategies that grow their businesses. Our clients need to get the right advice from us, and our growth strategists need to be able to deliver it — straightforward, bold and direct. That’s what we get paid for.

Specifically, this position is responsible for giving our clients a truly remarkable marketing experience from start to finish. This might mean suggesting a deeper dive with our analytics team, offering an unsolicited recommendation or talking clients through the whys behind their marketing tactics in clear, easily understandable terms. The strategist’s job is to guide clients as their marketing trainer on the implementation of their complete marketing program.

The key to being successful in this position is juggling a variety of tasks to ensure the marketing tactics deliver the expected results. Our clients pay us for our opinion; Square 2 strategists need to be confident and comfortable giving their expert perspectives, even if it makes clients uncomfortable occasionally. Our job then shifts into helping them work through the change so their company shines and their marketing drives long-term, sustainable growth.

Core Responsibilities

  • Create the overall marketing strategy for your clients and oversee the implementation of that marketing program on a day-to-day basis
  • Provide well-articulated expertise/guidance on digital marketing, including demand generation, paid media, inbound and ABM
  • Develop lead scoring and lead management strategies, and oversee implementation
  • Manage multiple clients
  • Lead the creation of messaging strategy for clients through team member collaboration
  • Establish strong, collaborative client relationships
  • Lead new client kick-off meetings in conjunction with our team
  • Guide agile-based planning with clients in 90-day and 30-day cycles based on client business goals/objectives and data from campaigns
  • Work with prospective clients to recommend strategy and tactics for new engagements with our firm
  • Work with the creative team to ensure your clients’ messaging is delivered in consistently innovative and engaging ways

Accountabilities

  • Strategic — develop marketing strategies (knowledge of the digital space a must, knowledge of the traditional space a plus)
  • Leadership — be a team player who knows how to coach/mentor, provide guidance to a larger team and be an effective collaborator
  • Analytical — feel comfortable living in the data, analyzing the data and using key takeaways to guide strategy on an ongoing basis
  • Relationships — skilled at developing client relationships/partnerships, as well as team member relationships

Underpinnings Of Success

  • At least 8 to 10 years of marketing experience developing strategic marketing plans and tactical marketing programs for a variety of different industries
  • Proven track record of developing marketing programs that have contributed to increased revenue, new customer acquisition and customer retention
  • At least five years in an account management or client-facing role with an agency, consulting firm or internal agency
  • An understanding of digital marketing and experience working with HubSpot, Marketo, Salesforce and other marketing/sales technologies is preferred
  • A student of marketing with a passion for continually learning new ways to practice your craft
  • Excellent written communication, verbal communication and presentation skills
  • Capable of delivering “no-fluff” communication both to team members and clients in a professional/productive manner
  • Strong understanding of how to prioritize strategies/tactics to achieve results for clients within budget
  • Ability to work in cross-functional teams, meet deadlines and exceed expectations
  • Out-of-the-box thinker
  • Entrepreneurial spirit
  • Open to learning and professional growth
  • Comfortable with change
  • Undergraduate degree; MBA preferred

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Sr RevOps StrategistRemote Position

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Summary Role Description

This position reports to the Director of RevOps and will work with clients to create end-to-end automation strategies of marketing, sales and customer service systems. After creation of strategies you will work with a team of RevOps specialists who you will guide in the implementation of these strategies.

The ideal candidate will have experience both strategically and technically in lead nurturing, lead management, lead scoring, CRM integrations, marketing and sales automation, sales pipeline management, lightweight data analysis and reporting. 

Qualified applicants should have deep proficiency in HubSpot Marketing Hub and Sales Hub. Salesforce and other CRM platform knowledge is a plus. 

This is an excellent opportunity to contribute to the rapid growth of the company while growing a career in automation.

Core Responsibilities

  • Interface with clients to create strategies (including technical criteria) for lead nurturing, lead management, lead scoring, CRM and other integrations, marketing and sales automation, sales pipeline management and reporting
  • Perform audits of marketing and sales tech stacks and the data in those stacks to create best practice recommendations for clients
  • Provide best practices to clients to aid in strengthening marketing and sales processes and performance
  • Establish and maintain scalable processes that ensure best practices
  • Assist in documentation for clients
  • Provide lightweight data cleansing and management
  • Lead and assist RevOps implementation team in technical implementation

Underpinnings of Success

  • At least five years of direct experience in RevOps/MOPS both technically and strategically 
  • Deep experience in HubSpot Marketing Hub and Sales Hub
  • B2B agency experience is a big plus 
  • Must be comfortable working in a distributed team environment and be able to collaborate well with a team of consultants in a remote environment
  • Desire to work on multiple client projects simultaneously
  • Organized and able to manage project tasks independently, meeting deadlines and objectives for each
  • Great interpersonal, organizational and communication skills

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