HubSpot is an award-winning sales and marketing platform that companies of all sizes have chosen to use. While it is a valuable tool, it’s easy to become frustrated when you run into a HubSpot problem or don’t see the results you were hoping for.
It’s not surprising that many companies struggle with implementing HubSpot. Tackling inbound marketing is a lot to take on. Many companies don’t have the internal resources to manage all the moving parts in addition to taking care of everyday business.
While you can rest assured you’ve made the right choice in investing in HubSpot, where should you turn when you need help?
HubSpot Comes with a Learning Curve
While HubSpot is a great investment, it comes with a learning curve. Challenges are a natural part of the process, as inbound marketing is time consuming and complex. And while HubSpot will help you streamline business processes, the software is also complex. It takes time to learn all the ins and outs.
Despite any HubSpot problems you encounter, learning how to use the software is worth the effort. It’ll help your company become more productive and efficient in the long run.
Take Advantage of Training Articles and Videos
To establish a base understanding of HubSpot, make use of the many training videos and articles available. Especially if you’re a visual person, watching tutorial videos is a great way to solve any HubSpot problems you’re having.
Subscribe to the HubSpot marketing, sales, and customer success blogs as well. You’re likely not the only one who’s encountered the problem you’re experiencing, and the HubSpot blog is a great resource to find some of the answers you’re looking for.
HubSpot Isn’t an Instant Fix
Setting unrealistic expectations about HubSpot will only lead to disappointment. While it’s a powerful platform that provides you with a set of useful tools, you need to use these tools strategically to get the results you want.
Yes, HubSpot makes your life easier by allowing you to manage all your inbound processes in one place. But you still have to put in the work. Like most important things in life, there is no shortcut to doing inbound marketing well.
Your leads, prospects, and sales will eventually increase, but don’t expect immediate results. It takes trial and error to discover what works best for your company. Once you gather the data and start analyzing what works, you can alter your strategy accordingly.
Team up with a HubSpot Partner Agency
HubSpot has teamed up with different agencies to create HubSpot partner agencies—expert firms that live and breathe in HubSpot. These firms are up to date on all the latest tools, can help you implement a better inbound marketing strategy, and can train your team to use HubSpot effectively.
You’ve already paid an upfront cost with HubSpot, so engaging a partner might feel like another big expense. But it’ll actually save you money in the long run. When you team up with the experts, you can be confident you’ll improve your ROI and succeed with inbound marketing.
Get the Most out of Your Investment
HubSpot works best when you’re using it to its full capacity. Using other software programs, like a blogging platform, in addition to HubSpot will just end up slowing down your processes and costing you more.
A HubSpot partner agency will ensure you get the most out of your investment by helping you execute the inbound methodology in full. With extensive experience in both inbound marketing and HubSpot software, these experts will not only help solve individual HubSpot problems but also help you develop and maintain an inbound strategy that fits your unique needs. Choosing to partner with an agency is an investment, but you’ll see the rewards faster than you ever would using HubSpot on your own.