Inbound - The Blog: The Secrets Behind Click To Close

 

Fire Your Sales Team Today!

 
You read it right, fire all your sales people today, right now. Call them into the conference room and fire them. Regardless if they are at, over or below target; fire them today because your prospects don't want to be sold to anymore.

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The 4 Stages Of Your New Sales And Marketing Funnel

describe the imageWe need some new vocabullary to understand the new sales and marketing funnel.  Marketing has become a science with the tools necessary to impact each part of the funnel.  But before we look at the new funnel math, we need to establish new vocabulary that matches funnel metrics.  Below are the four key terms used to describe people as they flow through and in or out of the sales and marketing funnel.

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To Call Or Not To Call - That Is The Question!

describe the imageBy now you should have heard that educating, coaching, advising, and guiding prospective customers are the new buzz words in sales and marketing. No longer are we putting the hard sell on our prospects, we aren’t offering them discounts if they sign up today. Now we help them make the right purchase decision.

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Stop Selling and Start Nurturing

Does anyone like being sold to? When a sales person approaches you in a store or calls you unsolicted in the office or at home do you get that happy feeling inside? Why would your prospects feel any differently?

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