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How Inbound Marketing Knocks Out Your Competition

Over the weekend, 4 million people watched Floyd Mayweather beat Manny Pacquiao. That got me thinking about how inbound marketing helps companies knock out their competition.

So, I wanted to feature an article on exactly how inbound marketing helps you outflank, out-jab and outmaneuver even your toughest competition.

When it comes right down to it, marketing strategy includes telling a remarkable story, in a compelling way, and giving your prospects an experience that gets them feeling great about your company. Regardless of the reality, marketing is all about perception. Don’t get me wrong: In no way am I suggesting that you don’t have to deliver on the promises made during the sales and marketing effort. But, if we’re talking no-fluff here ...

Marketing is a place where you can do a lot to push your competition to the back of the line.



What Do People Hate About Doing Business With Us?

Amazing inbound marketing isn't just about website design, social media or getting found on a search engine. A big part of it is understanding what your customers like and don't like about working with you and figuring out how to fix it in a way that gets them to say "WOW! That company has it going on."