Inbound Marketing Won’t Save The Day If Your Message Is Wrong
If you don’t have anything interesting to say, don’t say anything at all.
It’s a play on the old saying, “If you don’t have anything nice to say, don’t say anything at all.” They teach us that in kindergarten. Yet it seems like a lot of you might have forgotten that little saying, or maybe you thought it had nothing to do with your ability to drive revenue in your company.
If you think it’s not important or not a priority to invest money and to spend time creating compelling, emotional and disruptive messages to get people interested in your business, you're mistaken. Yes, there are people right now looking for businesses just like yours. No matter what you do, how you do it or where you do it, people are looking for you.