Creating the best inbound marketing website design for your business isn’t a simple task. In fact, if you don’t get things right before you begin, it may mean trouble for your traffic, your lead generation and your overall marketing approach.
Remember that a website isn’t just about beauty and aesthetics – it is the keystone of your marketing strategy in generating results for your bottom line. So, you might be asking yourself, what are the most important pillars of the best website designs? Here they are:
Pillar I: You Need A Website Design Strategy
There are plenty of blogs about tactics for your website design – and here are a few of them – but before you start implementing SEO best practices, social media optimization or responsive design, you need a strategy that guides how you unroll each of those tactics.