Inbound - The Blog: The Secrets Behind Click To Close

 

Build A Stronger Local SEO Foundation Using Our Checklists

Whether you’re a local business with a single location or a national entity with multiple locations, you need an SEO strategy that encompasses on-site and off-site tacticson-site and off-site tactics to increase your visibility in local search results.

The guiding principle behind any local SEO strategy is establishing consistent NAP (name, address and phone number) information and business focus (industry categories and keywords) across the online landscape, beginning with your website and extending through the local search ecosystem.

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Ten Ways Inbound Marketing Helps Local Search Engine Optimization

 Search engine optimization is one of the more complicated marketing tactics in your inbound marketing program. What makes it complicated is Google and the other search engines are constantly changing their algorithms to make search more user friendly.

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