Here’s What To Look For And How To Screen Agencies At INBOUND 2017
Good news! Your CEO just gave you approval to hire your first digital marketing agency. You’re excited because you signed up to attend INBOUND 2017 and you’re pretty sure you want an inbound marketing agency. More good news: A lot of agencies are on display at the INBOUND 2017 conference. This sounds like the best place to start your search.
You wouldn’t be wrong. A lot of agencies are going to be exhibiting at HubSpot’s annual conference from September 25-28 in Boston, and a lot of agency owners are going to be speaking (and even more are attending). But how are you going to compare, share your goals and evaluate their ability to help you?
The short answer is you might not be able to do all of that in just a few days. But if you come to the event with a plan, you might be able to narrow the list down, and you might be able to come up with a selection process that ensures you get the right shop to help your company with its unique set of marketing and sales challenges.