The Revenue Generator - The Secrets To Click-To-Close Revenue


Good Clicks, Bad Clicks & The Fallacy Of CRO Best Practices

How often do you analyze the performance of your landing pages and find that traffic has increased, but not leads? Any time you see this occurring and try to correct it, you’re actively engaging in conversion rate optimization(CRO).

Our friends at HubSpot use this definition for CRO: Conversion rate optimizationis “the process of creating an experience for your website visitors that'll convert them into customers.”